About Econa & Dr. Freeman

Meet the Science Behind the Movement

A center of excellence at the intersection of entrepreneurship, neuroscience, wellbeing, and mental health.

Econa exists because entrepreneurs are wired differently — and that difference deserves to be understood, celebrated, and protected. Dr. Michael A. Freeman, the Econa team, Econa's academic colleagues, and researchers around the world have spent decades building the evidence base that proves it. This is the story of that work — and of the community that carries it forward.

Michael A. Freeman, M.D.

Former UCSF Clinical Professor of Psychiatry
4th-Generation Serial Entrepreneur
Founder, Econa
Builds the science alongside a team, academic colleagues, and advisors worldwide

The Name & The Symbol

Why Econa?

Two origins. One name. A dual heritage that is scientifically precise and reflects mythologically resonant ancient wisdom.

E · C · O · N · A — The Big Five Personality Traits

E Extraversion The tendency toward sociability, assertiveness, and positive emotional expression — a dimension highly relevant to the entrepreneurial drive to network, pitch, and lead. Elevated among successful entrepreneurs.
C Conscientiousness Goal-directed persistence, self-discipline, and organizational capacity — the backbone of execution and follow-through in high-stakes ventures. Partially elevated among successful entrepreneurs.
O Openness Intellectual curiosity, creative imagination, and tolerance for ambiguity — the trait that fuels the entrepreneur's ability to see what others miss. Elevated among successful entrepreneurs.
N Neuroticism Emotional variability and sensitivity to stress — reframed not as weakness, but as a signal worth understanding and leveraging wisely. Diminished among successful entrepreneurs.
A Agreeableness Empathy, cooperation, and prosocial behavior — the relational intelligence that builds teams, cultures, and enduring companies. Variable among successful entrepreneurs.

And the Greek origin: Econa also references the island in Greek mythology where Psyche — the personification of the human spirit and soul — was born. Psyche married Eros, the god of love, and they had a daughter Hedone, the goddess of joy and delight. Psyche gave her name to psychiatry and psychology; together Psyche, Eros and Hedone represent the foundations of mental health and wellbeing. It is a name that lives at the intersection of science and soul, data and humanity. Entrepreneurs are not just economic actors. They are human beings whose inner life deserves to be addressed with the same rigor that we bring to understanding businesses and markets.

The Torch: Econa's flame icon is more than a logo element. It represents the light that entrepreneurs carry forward — the illuminating force of vision, the cost of burning bright without burning out. It is a reminder that the same fire that drives innovation must be tended, not consumed.

What We Stand For

Mission, Vision & Brand Promise

Mission

Advance the science and practice of entrepreneur resilience, wellbeing and mental health

Econa helps entrepreneurs to flourish and prosper. Together with our team, academic colleagues, and research partners, we support entrepreneurs and advance science. We generate, validate, and translate research on the entrepreneurial mind — building tools, programs, and partnerships that protect the resilience, performance, wellbeing and mental health of those who build our world.

Vision

A world where entrepreneurs thrive — not just survive

We envision an ecosystem where accelerators, investors, universities, and stakeholders treat entrepreneur wellbeing and mental health not as an afterthought, but as a competitive and ethical imperative.

Brand Promise

Evidence over anecdote. Science in service of entrepreneurs.

Every Econa program, resource, and conversation is grounded in peer-reviewed research. We do not traffic in wellness trends. We deliver validated frameworks that deliver measurable change, and then we measure outcomes. All Econa-supported research is conducted with the aim of accelerating improvements in entrepreneur resilience, performance, wellbeing and mental health.

The People Behind the Work

Core Team

Econa is a collective effort. A rare convergence of clinical psychiatry, research psychology, entrepreneurial experience, and operational excellence — built with academic colleagues and advisors who share the mission.

Michael A. Freeman, M.D.

Michael A. Freeman, M.D.

Founder

Former UCSF Clinical Professor of Psychiatry, 4th-generation entrepreneur, and researcher on entrepreneur mental health differences. He works in close collaboration with Econa's team, academic colleagues, and advisors to advance the science.

Adrienne Heinz, PhD

Adrienne Heinz, PhD

Wellbeing Solutions Specialist

Stanford mental health technology and innovation psychologist; VA National Center for PTSD digital health specialist.

Beth K. Jaworski, PhD

Beth K. Jaworski, PhD

Wellbeing Solutions Lead

Researcher at the NIH Office of Behavioral and Social Sciences Research, formerly of the VA National Center for PTSD; co-developer of evidence-based digital health tools with over five million app downloads across clinical populations.

RN

Rylee Neville, BA

Project Manager

UC Berkeley-trained program manager overseeing research coordination, digital platform development, stakeholder communications, and initiative delivery across all Econa programs.

Sheri L. Johnson, PhD

Sheri L. Johnson, PhD

Co-Investigator

UC Berkeley researcher with 275+ published papers and 22,000+ citations; leading voice in goal attainment, emotion regulation, entrepreneurial mood, and impulsivity risk.

Cristina Poindexter, BA

Cristina Poindexter, BA

Advisor and Ecosystem Educator

Multi-time company builder with backgrounds at Google and Headspace; advises Econa, speaks on entrepreneur wellbeing, and helps close sponsorship and partnership opportunities.

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GC

Gabriela Chiapellone, BA

Operations Lead

Leads day-to-day operations across Econa's programs, partnerships, and the FounderScreen Initiative — keeping a multi-stakeholder mission running with precision.

CL

Christian Lehinger

FounderScreen Platform Lead

Software architect and engineer building the FounderScreen application — turning the validated science into a secure, working product for entrepreneurs.

JL

Justine D. Lehinger

Strategy and Brand Leader

Brand and digital strategist leading Econa's identity, website, and communication design through Darice Strategies.

Advisory Council

Johan Wiklund, PhD

Johan Wiklund, PhD

Advisor

Editor-in-Chief, Entrepreneurship Theory and Practice. 30,000+ citations; leading global scholar on neurodiversity and entrepreneurial performance.

Dustin D. McMahon, Ed.M.

Dustin D. McMahon, Ed.M.

Advisor and Ecosystem Educator

Techstars mentor; serial entrepreneur; Dartmouth- and Harvard-educated; featured in Peacock's documentary series about founders; creator of the Centering Well-Being series.

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Brad Feld, MS

Brad Feld, MS

Advisor

Co-founder of Techstars and Foundry Group; serial entrepreneur; MIT Sloan-educated.

Stacey Tisdale

Stacey Tisdale

Advisor

Founder and CEO of Mind Money Media, Inc.; advises Econa on growth mindset, resilience, wellbeing and mental health among entrepreneurs from underrepresented communities.

Academic affiliates

Co-authors on Econa-supported research papers — scholars advancing the science of entrepreneur resilience, performance, wellbeing and mental health at universities around the world.

Harris Eyre, M.B.B.S., Ph.D.

Rice University, Houston, Texas, USA

Rebecca Franklin, Ph.D.

New Mexico State University, Las Cruces, USA

Richard A. Hunt, Ph.D.

Virginia Tech University, Roanoke, USA

Dan Lerner, Ph.D.

IE University, Madrid, Spain

Arielle Newman, Ph.D.

Syracuse University, Syracuse, New York, USA

Andreas Rauch, Ph.D.

Johannes Kepler University, Linz, Austria

Ute Stephan, Ph.D.

King's College London, UK

Mi (Kelly) Hoang Tran, Ph.D., MBA

Rensselaer Polytechnic Institute, Troy, New York, USA

Kayleigh Watters, Ph.D.

Palo Alto University, California, USA

University-based faculty members: Consider becoming an academic affiliate.

Join the Journey

Collaborate with Econa

Tell us how you'd like to help build scalable, evidence-based resilience, wellbeing and mental health solutions for entrepreneurs. Be specific — what do you propose? No promises, but we love working with highly effective people aligned with our mission. Let's shift the curve together.

In Memoriam

A Mission Inspired by Loss

Aaron Swartz

Aaron Swartz

November 8, 1986 — January 11, 2013

Aaron Swartz was a prodigy, a programmer, an activist, and an entrepreneur who co-created RSS at age 14, co-founded Reddit and the Creative Commons, and devoted his life to the free flow of information. He was, in many ways, the embodiment of the entrepreneurial mind — brilliant, passionate, intensely driven, and acutely sensitive to the weight of the world he was trying to change.

Aaron's death from suicide at 26 was a devastating reminder that the same traits that make entrepreneurs extraordinary — their intensity, their sense of mission, their refusal to accept the world as it is — can also carry profound psychological risk without the right support structures.

Dr. Freeman has spoken about the personal impact of Aaron's story as a crystallizing moment — confirmation that the research needed to move faster, the tools needed to reach further, and the stigma around entrepreneur mental health needed to end. Econa is, in part, an answer to that moment.

"The world loses when it loses its builders. Econa exists so that fewer are lost and more are empowered to reach their full potential."

Edvard Munch, The Sun, 1911–16
Edvard Munch, The Sun, 1911–16 — Aula, University of Oslo, where the Nobel Peace Prize was presented 1947–1989.
Builders who came before

Alfred Nobel

1833–1896 · Sweden's most famous entrepreneur

He held hundreds of patents, built an industrial company across a dozen countries, wrote plays and poetry, and founded the Nobel Prize to advance world peace and to elevate our shared humanity.

He also, most likely, lived with bipolar disorder — with big mood swings, in an era before effective medication was invented.

The traits that carry an entrepreneur to the top of their field and the traits that put them at risk are often the same traits. That is not a modern discovery. It is the whole reason Econa exists.

As Seen In

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Contact Us

The fastest way to reach Econa is through the form that fits your inquiry — each one goes straight to the right person.

Speaker Bookings

Book an Econa speaker for a keynote, workshop, or retreat. Start with the speaker request form and the Econa team will follow up to shape the engagement.

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Sponsorship & Partnership

Explore sponsoring the FounderScreen Initiative or partnering with Econa. Share your idea through the Partner With Us form — a member of the Econa leadership team responds.

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Everything Else

Research collaboration, media, joining the team, or an idea that doesn't fit a category — tell us through the Collaborate with Econa form on this page.

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Frequently Asked Questions

About Econa, answered

What is Econa's mission?

Advance the science and practice of entrepreneur resilience, wellbeing and mental health. Econa is a center of excellence for entrepreneur resilience, built on peer-reviewed science.

Who founded Econa?

Michael A. Freeman, M.D. — former Clinical Professor of Psychiatry, UCSF, Past President of the Institute for Behavioral Healthcare (1989–1999), and founding Corporate Medical Director of United Behavioral Health (1986–1988). A fourth-generation entrepreneur, he pioneered the research field of entrepreneur mental health.

What does the name Econa mean?

Econa references the island in Greek mythology where Psyche — the personification of the human spirit and soul — was born. Psyche gave her name to psychiatry and psychology; together Psyche, Eros and Hedone represent the foundations of mental health and wellbeing. It is a name that lives at the intersection of science and soul.

Why is Econa's mission dedicated to Aaron Swartz?

Aaron Swartz was a prodigy, programmer, activist and entrepreneur whose death from suicide at 26 was a devastating reminder that the same traits that make entrepreneurs extraordinary can also carry profound psychological risk without the right support structures. Econa is, in part, an answer to that moment.

What does the Econa torch represent?

The torch represents the light that entrepreneurs carry forward — the illuminating force of vision, and the cost of burning bright without burning out. It is a reminder that the same fire that drives innovation must be tended, not consumed.